ANNUAL REPORT FOR THE DEPARTMENT OF COMMERCIALISATION
RESEARCH & DEVELOPMENT MEETS BUSINESS
NUI Maynooth is a great university in Kildare, Ireland.
The commercialisation department is the bridge between Post-Grad R&D, and entrepreneurs or business-owners. The students innovate at the cutting edge of software and tech, and often their results would be useful or profitable in the real world. The commercialisation department makes sure it gets to the real world.
Our challenge was to get across the process of how the department works, and to showcase some of their case studies that have had success in business. From remote surveying devices with application in wireless environmental monitoring, to a company to provide online IQ enhancements for children, the scope is wide and deep. We designed custom icons, and paired them with conceptual photography to make a strong brand for the Annual Report.
DATA SHOULD NOT BE DULL
The restricted colour palette paired with strong geometric shapes made for nice infographics, to make the graph info easier to digest, and easy on the eye. We chose a luxurious white paper stock to lift the design and make the Annual Report feel solid and weighty.